The need to improve consumer literacy and shift corporate activities to social value
Improving consumption literacy & need to shift perspective from corporate activities to social value
While consumer literacy is being talked about, what is particularly interesting is the shift in perspective towards social value, such as in an organization's sales activities. For example, when the value of a corporate entity is selected, such as sustainability, I think it is important to have the ability to disseminate information that appeals to a certain market. (From MEBIC)
消費リテラシーがいわれる中、特に興味がひかれるのが組織の営業活動などの社会的価値への視点変換というところです。たとえば持続可能なサステナビリティーなど企業体の価値が選択されるところで一定のマーケットに訴求する情報発信力の重要性が大事だと思いました。（MEBIC）
